Contact form for small businesses
A short contact form that also asks what the message is about, so you can answer the right question the first time.
Testimonial request form
Happy customers are usually glad to say something nice, but few write it down unprompted, and you can't put a private WhatsApp message on your website without asking. This form asks for an overall star rating, what the customer bought or booked, their experience in a few sentences and how their name should appear: in full, as first name and initial, or not at all. A checkbox records whether they allow you to publish it, so you know which quotes you may use on your website, in social posts or on a flyer.
Opens as an editable form in your dashboard. If you're not signed in yet, you'll sign in or create an account first.
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What's in this template
Every field can be renamed, reordered, made optional or removed in the form builder.
- Overall, how would you rate us?Star rating · Required
- What did you buy or book with us? (optional)Short answer · Optional
- In a few sentences, how was your experience?Long answer · Required
- How may we show your name?Single choice · Required
- Town or district (optional)Short answer · Optional
- Full nameShort answer · Required
- EmailEmail · Optional
- Permission to publishCheckbox · Optional
How to use this template
Open it in your dashboardSelect “Use this template”. If you don't have an account yet, sign up first; the form opens right after.
Make it yoursChange the questions, options, colours and the thank-you message in the form builder, then save.
Share it and get submissionsShare the form's link or link to it from your website. Each submission is emailed to you and saved in your dashboard.
Tips for this form
- Send the link personally a few days after the job is done, with one sentence on why reviews matter to a small business like yours.
- Publish the words as written. Shortening is fine; changing what the customer meant is not.
- Only use answers where the permission box is ticked, and keep the submission: if a customer withdraws, remove their quote from everywhere you used it.
- Ask for Google reviews separately and from every customer, not only from those who wrote you a good testimonial here.
Questions about this template
Why does the form ask how the name should be shown?
Some customers are happy to appear with their full name, others only as "Anna S." or not at all. Asking up front means you never have to guess, and customers who prefer not to be named can still take part.
Does this form publish reviews automatically?
No. Answers reach you by email and under Submissions in your dashboard. You choose which testimonials to use and add them to your website or social posts yourself.
Is this the same as a Google review?
No. A testimonial collected with this form is for your own website and materials. Google reviews are written on Google itself; send customers your review link separately if you'd like reviews there as well.
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Start with this form, change anything later
The template opens in the form builder, where you can edit every question and choose who receives the submissions.